While customer dissatisfaction is not something businesses want to discuss, but it is something they all face and should focus on.
It is crucial to analyze what is wrong, how to change it, and then work on it. But, if you actually focus on it,
it really is not that difficult. You need to understand your customer’s expectations, involve them in your ideation, meet their expectations, collect feedback, offer services, and create better experiences to make them happy.
What is customer happiness?
Marketing today is not just about onboarding new customers but it’s about creating delightful customer experiences for brands’ existing and new customers.
Customer happiness is all about providing a happy and satisfying customer experience to your customers and meeting their expectations at the right time with the right intention.
Make sure they not only buy your product or service again but spread the word through referrals or social media.
According to the Peppers & Rogers Group’s 2009 Customer Experience Maturity Monitor report, 81% of companies that provide great customer experiences and customer satisfaction do much better than their competitors.
11 ways to make your customers insanely happy with your brand
1. Create a customer loyalty program:
Implementing a loyalty program to reward your most loyal customers is one of the best ways to drive value outside the buying experience.
It fosters a mutually-beneficial relationship between your brand and the customer where the customer is offered regular incentives to engage with your brand. It is critical to make sure that your loyalty program is simple and easy to understand by the users. Preventivi gratuiti